Yolanda Busio on LinkedIn: Livvy dunne head video — livvy head video — livvy… (2024)

Harnessing Social Power 🎾: How Tennis Stars Ace It OnlineDid you know Serena Williams hopped on Facebook back in 2008? Now, she's crushing it alongside Nadal and Federer with millions of followers! This got me thinking...Fans ❤️ big followings.Engagement goes through the roof when star athletes have a robust social presence.Side hustles? Sponsorships? Yes please!Athletes turn followers into customers, promoting everything from clothing to candy 🚀Sponsors get the spotlight too.Think behind-the-scenes photoshoots and #hashtags galore 🤩Authenticity wins.Fans ate up Coco Gauff's viral Instagram post after her Wimbledon breakthrough. It's real, it's relatable, and it builds a connection.The takeaway? Tennis stars with big social media followings aren't just hitting winners on the court. They're winning at fan engagement, business success, and building those genuine relationships with fans all over the globe 🌎#tennis #socialmedia #marketing #branding #fanengagement

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Today marks the first round of the Wimbledon tournament. To celebrate the oldest tennis tournament in the world, we’re showcasing the new generation of tennis influencers.𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐭𝐡𝐞 𝐭𝐨𝐩 𝟏𝟎 𝐦𝐨𝐬𝐭 𝐦𝐚𝐫𝐤𝐞𝐭𝐚𝐛𝐥𝐞 𝐓𝐞𝐧𝐧𝐢𝐬-𝐂𝐫𝐞𝐚𝐭𝐨𝐫𝐬!Tennis, as an individual sport, offers unique marketing advantages:🎾 𝐅𝐚𝐧 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐀𝐟𝐟𝐢𝐧𝐢𝐭𝐲: Tennis players build engaged social media followings, connecting directly with fans deeply interested in the sport and related products, offering effective promotion channels for brands. For example, Stefan Bojic's partnership with Wilson Sporting Goods Co. highlights this potential.🎾 𝐀𝐮𝐭𝐡𝐞𝐧𝐭𝐢𝐜 𝐄𝐧𝐝𝐨𝐫𝐬𝐞𝐦𝐞𝐧𝐭𝐬: Tennis players often provide more authentic and sincere endorsem*nts, as their personal brand and integrity are closely tied to the sport, creating naturally organic content. A prime example is Ashley Neaves' partnership with ASICS Corporation.🎾 𝐆𝐥𝐨𝐛𝐚𝐥 𝐑𝐞𝐚𝐜𝐡: Tennis is a truly global sport, with international players excelling in U.S. markets as well, enabling brands to effectively reach audiences worldwide. Miray Konar, a Turkish tennis player at Elon University in North Carolina, exemplifies this global appeal.Tennis may often be overlooked, but for the right brand, a partnership can be highly impactful and a valuable addition to any sports marketing strategy.For further analysis on our top 10 and some highlights of their content, join our weekly report below. ⬇ https://lnkd.in/eP_4enwc#SportsMarketing #Tennis #Wimbeldon #Wilson #Sportsbiz #Influencermarketing

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Ben Whittaker is ripping up the script in boxing.And he’s taking the sport by storm.Whittaker's viral posts, showcasing his showboating style and quick reactions, have captivated a global audience. And after his recent stoppage win over Khalid Graidia, Whittaker's Instagram exploded. 24 hours after he posted footage of the fight, Whittaker gained over 100,000 followers on Instagram. By March, his follower count had reached 1m.And he has since passed the 2M mark.This is more than just a popularity spike.It's a testament to the power of social media in sports today.This surge in online fame highlights the increasing importance of having a strong social media presence for athletes.Whittaker's ability to engage fans off the ring seems as crucial as his performance in it. His story underscores the evolving dynamics where athletes must excel both in their sport and in building their personal brand.Authentic engagement and unique personal branding are key to standing out and building a lasting legacy.And Whittaker is leading by example.[Source: RingSide24]

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Feeling FOMO from the Olympic Village?In 2024, athletes are sharing more of the #Olympic experience than ever before. After all, Gen Z is dominating Olympic sports, and we know that creating content is one of their greatest specialties. You've likely encountered the viral"muffin man"— the Norwegian swimmer who became an internet sensation by showcasing the Olympic Village muffins (https://lnkd.in/d-spYk-8). Or theviralfootage of the gymnastics team planning their content moments after clinching gold (https://lnkd.in/ddWuSVgT).Many athletes are leveraging these few weeks of hyperattention to stand out on social media, attracting massive audiences eager for every bit of content they produce. And here's the most important: major streaming platforms and broadcast networks are promoting these athletes' profiles, opening up new avenues for monetizing their work. This is a win for both athletes and brands.What do you think about this? Share your thoughts in the comments.

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Social Media Marketing: The Gymnastics of Digital Marketing! 🤸♂️Today, we’re focusing on the artistry and precision of gymnastics. Just like an Olympic gymnast, successful social media marketing requires agility, creativity, and perfect execution. Social media marketing isn’t just about posting content; it’s about performing a well-choreographed routine that engages and delights your audience. Here’s how to master your social media gymnastics 👇🏅Agility - quickly adapt to trends and changes in social media algorithms🏅Creativity - craft unique and engaging content that stands out🏅Precision - target your posts to reach the right audience at the right time🏅Engagement - interact with your followers, respond to comments, and foster a vibrant communityFor more social media support, follow the Bright Sprouts ❤️#olympics2024 #paris2024 #sportysprouts #socialmediamarketing

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Snoop Dogg and Simone Biles have taught the world two valuable lessons during the 2024 Olympics - you can always overcome and you can always reinvent. Both are showing up and showing off their metamorphosis.Snoop's viral 2023 Solo Stove campaign followed by his larger than life dubbed 'Uncle of America' appearance at the Olympics this year underscores the possibilities to become. His two most recent campaigns are probably the best examples of influencer marketing and leveraging done right at present. Yes, he gets paid to do it, but the difference is, he is all in. He is not posting twice and pitching for a quick meet and greet, he is there, all of him as him. Snoop is not denying where he started, he is not creating a persona that is at ods with who he is now, he is rebranding without losing his original fans. The biggest win for anyone using him as an influencer? He is finaly winning over your mother as one X user's tweet humorously confirmed, while Snoop makes the world smile.Simone Biles on the other hand showed the world how owning your well being and doing the work can amplify your success. How being able to say, I need to work on my own well being, is okay and that if you do the work, really do it, that mindset is everything and momentary failure or defeat is just a place to build from.Interestingly enough, both the athlete and the fan are either well liked or deeply disliked, but everyone is watching which creates vast value in the work they put in to create value.

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MTR on The World Today (today!)#children #socialmedia #influencers #kidinfluencers #predators #grooming #BigTech #onlinesafety #cybersafety #collectiveshout #childprotection #childsafeguarding

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When we launch the video and blog content for our United States Professional Tennis Association collaboration in 2025, we will be putting our brand partners in front of of some incredibly high-value consumers.Your brand could be our partner!We have limited space for only FIVE brand partners from the following categories (first-signed, first-in):• automotive• financial services• credit cards• insurance• investment services• hydration• strength, conditioning and recovery• health food and nutrition• information technology• consumer electronics• mobile phones and service• household products• hardware• retailSee your category in that list? (If we missed you category, let us know).We will deliver up to 75 MILLION brand impressions to this high-value consumer group through a variety of tactics, including brand/product integration in content, clickable ad overlays, award-winning video storytelling, provocative lower-third teasers, relevant email campaigns, social media posts and more. All with the recommendation and endorsem*nt of our 14,000+ USPTA professional INFLUENCERS.Let’s talk about getting your brand in the program.Contact Robert Mazzucchelli to learn more.#sportsmarketing #sportssponsorship #sportsparticipation #tennisplayers #tennis #pickleballplayers #pickleball #padelplayers #padel #tennis #playersnotfans

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Which pro pickleball players have the biggest social media followings? 🤔 We compiled a list of the top 20 men's and women's players combined. 📱 #pickleball #thedinkpickleball #socialmedia #linkedinsports

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https://lnkd.in/ebtrwPpBThis might be a link that actually works

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